Selbstgesteuertes Projekt
Business & Sponsorships — The FC Barcelona Case
Data Science · September 2026
Eine ProoV-Fallstudie · Lernprojekt, kein Arbeitsverhältnis
Built a data-backed sponsorship case for FC Barcelona by segmenting fans, selecting Asia-Pacific as the priority audience, and assembling a reach-led package within budget. Evaluated campaign KPIs against target, identified content reach as the main gap, and delivered a clear recommendation to renew ElectraX with revised content-reach terms and explicit caveats about the synthetic data.
Bewertet nach
- Business reasoning & decision quality35%
- Correct use of data25%
- Frameworks applied20%
- Communication & structure20%
Bestanden · Bestehensgrenze 55/100
Was herausstach6
- Chose Asia-Pacific using both the largest fan count and the highest engagement score, not just one metric.
- Allocated €2.5M of the €3.2M budget to reach-led assets, showing deliberate budget use rather than overspending.
- Correctly computed KPI achievement rates and identified content reach as the true underperformer at 60% of target.
- Wrote a nuanced recommendation that renews ElectraX while explicitly naming caveats and what evidence would change the decision.
- Data-Informed Segmentation
- Budget-Constrained Asset Selection
Meine eingereichte Arbeit16 Aufgaben
8 Aufgaben · 8.5k Zeichen · Python · 8 Textantworten · 848 Wörter
- Fan SegmentationPython · 1.0k Zeichen
- Fan Segmentation Note526 Zeichen
- Package Builder443 Zeichen
- Negotiation Simulator656 Zeichen
- Inbox Responses1.3k Zeichen
- KPI ScorecardPython · 1.1k Zeichen
- Mid Season Performance Summary1.5k Zeichen
- Final Recommendation2.0k Zeichen
- Fan Segmentation53 Wörter
- Fan Segmentation Note79 Wörter
- Package Builder37 Wörter
- Negotiation Simulator97 Wörter
- Inbox Responses166 Wörter
- KPI Scorecard83 Wörter
- Mid Season Performance Summary163 Wörter
- Final Recommendation170 Wörter
Bewusst zusammengefasst — der eingereichte Code und die Texte bleiben privat, damit diese Seite nicht als Lösungsvorlage dient. Die vollständige Einreichung steht hinter dem verifizierten Zertifikat.